Derma
The Derma Co – Performance Skincare Product & Ad Shoot
The Derma Co is one of India’s leading science-backed skincare brands, known for ingredient-focused solutions targeting concerns like acne, pigmentation, and skin health. With a strong presence in the D2C space, the brand focuses heavily on performance marketing and conversion-driven creatives.
The objective of this project was to create clean, clinical, and high-converting product visuals that align with the brand’s science-first positioning. We focused on highlighting key ingredients like niacinamide, salicylic acid, and hyaluronic acid through minimal yet impactful compositions.
The shoot was designed to support ad creatives, website visuals, and product pages, ensuring clarity, trust, and strong visual hierarchy—essential for skincare conversions.
Client/Brand Name:
The Derma Co
Project Category:
Skincare Product Photography | Performance Marketing Creatives
Location Of Shoot:
Indoor | Studio
Project Date:
2025
Project Details
This project involved creating a series of high-quality visuals for multiple skincare products including serums, face washes, and moisturizers. The focus was on maintaining a clinical and ingredient-focused aesthetic that communicates effectiveness and trust.
Clean backgrounds, soft lighting, and minimal props were used to highlight product formulations and textures. Ingredient-led compositions were incorporated to visually reinforce the benefits of each product.
The final assets were optimized for high-performance marketing channels including Meta ads, website banners, and product detail pages—ensuring both visual appeal and conversion efficiency.
